Motorola Consumer Relationship Marketing

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Companies or brands that focus on such areas can gain a competitive advantage.Motorola’s strategy, as outlined below, is to deliver a safe customer relationship service, which speaks to the customer’s desire for clarity of vision. Motorola places a strong emphasis on their ability to provide consistent security in information systems, and also matches the third requirement by maintaining a strong research and development program between all segments. With this approach customers are adequately informed of what the brand is seeking to achieve and benefits that shall accrue to them if they are successfully accomplished.Motorola is known around the world for innovation and leadership in wireless and broadband communications. Motorola (NYSE: MOT) is a global Fortune 100 leader in broadband, automotive communications, wireless technologies, and embedded electronic products. The company’s Government and Enterprise Mobility Solutions (GEMS) business provides integrated radio communications and information solutions for public safety, government, and enterprise customers. Widely distributed sales and system integration teams previously collaborated by improvised phone, e-mail, and paper processes. Motorola consists of three businesses: Connected Home Solutions, Networks Enterprise, and Mobile Devices. Connected Home Solutions provides a scalable, integrated end-to-end system for the delivery of broadband services that keep consumers informed, entertained, and connected. Mobile Devices designs manufacture sells and services wireless subscriber and server equipment for cellular systems, portable energy storage products and systems, servers and software solutions, and related software and accessory products. Networks Enterprise solutions include secure two-way radio, cellular, and wireless broadband systems to meet the needs of public safety, government, private, and service providers and enterprise customers worldwide. The Motorola RAZR cellular phone.